Make Every Day a Celebration!

Photography, Videography,

Video Production, Business Video Strategy

ABOUT US

With over 16 years as a Full-Time Photography Studio and experience capturing nearly 500 weddings, we are #1 at creating Dream Wedding Adventures on your wedding day.

Weddings are not just a job; they are fun! Clients aren't just people I work for; they are my friends. I promise to help you have a great time at your wedding and feel like a guest.


CORE VALUES:

BE PRESENT in the moment with the most important people in your life. By creating memories and having fun, telling stories, laughing, being loved or sharing a gorgeous sunset, we'll help you RELIVE THE MAGIC for years to come! This is your legacy; the story you share about your life.

• Unique Photo Adventures (Engagements and Families)

• Empowered You Portrait Sessions

• Wedding Cinematography and Video Highlight Reels


WHY do we do photography?

In this fast-paced world, time goes by so fast; what are you missing out on by not spending time with your loved ones? We'll help you feel comfortable and easy-going in front of the camera, so you enjoy each moment, and forget we are even there. (Then we get the best photos!) Our goal is to empower others to have fun, schedule PLAY TIME and share a connection with their favorite people in the world.

WHY CHOOSE Guided By Imagination?

Mission

By helping people feel comfortable and confident in front of the camera, they can tap into their inner authenticity and truth. Our goal is to ignite their passion, inspire their vitality, while capturing this moment in time, so that they can be their BEST SELF and powerfully share their message with the world and make a difference!

Awards

2020 and 2019 Professional Photographers of San Diego County merit badge awards, 2018 Most Inspiring Businesses by SD Voyager Magazine, 2012 KNOT Best of Weddings Award, 2014 and 2015 Best of Businesses Awards, Nominee for 2015 Woman of Influence Award, Nominee for NAWBO's 2015 Trailblazer Award, Honorable Mention for Most Innovative Service- Small Business Awards by The San Diego Regional Chamber of Commerce, Celebrity Photographer (Oscars and The Daytime Emmys)

Our services

Dream Wedding Adventures

Unique Photo Adventures for Families and Couples

Executive Portraits and Empowered You Headshot Sessions

Videography

Your Dynamic Story

ABOUT US

If you’d like to create a visual centerpiece of your business, a story of why you do what you do, Ryan and Jennie can probably help you. With the combination of Jennie’s visual creativity and Ryan’s script-writing and messaging, we help you share your value in a bigger way

Jennie Edwards


Jennie Edwards, Founder and Video Content Queen/Producer, helps entrepreneurs create and share their message online to make a bigger impact in the world. She teaches how to show up confidently and vulnerably, in alignment with your branding and values. Over the last 16 years, Jennie has run a successful business of empowering her clients to grow their audience, connect authentically and gain greater clarity of their goals and vision.

Ryan Stock

Ryan Stock, Speaker Trainer, is a copywriter, speaker, and master at NLP. He helps entrepreneurs share their story with purpose, so the words can land in the subconscious of their viewers powerfully to create action. Ryan’s superpower is utilizing mindfulness to activate a higher level of productivity and peace, which is definitely an aspect everyone wants more of in life.

Your Dynamic Story Services

01.

Charisma on Camera

If you have been putting off creating your own video to get new clients, or are feeling insecure in front of the camera about your content or appearance- instead of being authentic and sharing your talents- you are not alone.

02.

Create Videos That Convert

Improve your video marketing strategy and take your business to the next level.
Magnetize the right paid clients for your business! Every entrepreneur and company has a message that deserves to be heard. Whether you're just starting out or you're an established business looking to expand your reach, I'm here to help you share your message and make a bigger impact in the world.

03.

Masterclass: VIDEO MAGIC

Turn your video into an evergreen, cash-machine!

I'll guide you through everything from crafting sample scripts to building a Video Content Blueprint for maximum reach and exposure.

04.

12-week VCP Implementation Program

My Visibility Credibility Profitability (VCP) Implementation Program will help you streamline your video creation process so you can focus on what you do best - being yourself!

With my step-by-step guide, you'll be able to create high-quality and consistent content with ease.

Blogs & Articles

How to Make a Promo Video That Wows Your Customers

How to Make a Promo Video That Wows Your Customers

July 23, 20243 min read

How to Make a Promo Video That Wows Your Customers

How to Make a Promo Video That Wows Your Customers

Let's dive into the exciting world of promo video creation! A killer promo video is like a superhero cape for your business. It grabs attention, tells your story, and persuades people to take action. Ready to create a video that leaves a lasting impression? Let's get started!

Understanding Your Audience: The Secret Sauce (Again!)

Before you even pick up a camera, remember who you're trying to impress. What keeps your target audience up at night? What are their biggest pain points? Knowing your audience inside and out is like having a cheat code for video success.

Defining Your Promo Video Goals

What do you want your promo video to achieve? Is it to introduce your brand, showcase a new product, or generate leads? Be clear about your goals so you can create a video that delivers results.

Crafting Your Promo Video Storyboard

A storyboard is your video's blueprint. It outlines the scenes, visuals, and narration. Don't worry if you're not a professional artist; even simple sketches can work wonders. A storyboard helps you visualize the flow of your video and ensures a smooth production process.

Keep It Short and Sweet

Attention spans are shorter than ever, so make every second count. Aim for a promo video that's between 1-2 minutes. Hook your audience from the start and deliver your message clearly and concisely.

Highlight Your Unique Selling Proposition (USP)

What sets your business apart? Your USP is your secret weapon. Make sure it shines through in your promo video. Clearly communicate the benefits your customers will enjoy.

Call to Action (CTA): Tell 'Em What to Do Next

Don't leave your viewers hanging. Tell them what you want them to do after watching your video. Whether it's visiting your website, making a purchase, or subscribing to your newsletter, make your CTA clear and compelling.

Visual Appeal is Key

Invest in good quality visuals. Use captivating imagery, eye-catching graphics, and engaging animations. A visually stunning video is more likely to capture and retain viewers' attention. We can help you!

Music Matters

Choose music that complements the mood and message of your video. Background music can enhance the emotional impact and create a memorable viewing experience. You’ll want to make sure the music is select is not copyright protected, so it can be seen on social media platforms and not get flagged on YouTube. 

Optimize for Search Engines

Want your promo video to be discovered by potential customers? Optimize it for search engines by using relevant keywords in the title, description, and tags.

Test and Refine

Don't be afraid to experiment with different approaches. Track your video's performance, gather feedback, and make necessary adjustments.

Creating a compelling promo video takes time and effort, but the rewards are well worth it. By following these tips and infusing your video with your unique brand personality, you'll create a powerful tool that drives results.

Need help creating a standout promo video? We can help you with everything from concept development to production and promotion. Contact us today to learn more!

Check out our VCP Video Implementation Program to feel guided and supported through your video creation process.

video marketingpromo videoshow to shoot promo videovideography tipscontent creationmarketing content
blog author image

Jennie Edwards

Jennie Edwards is a photographer and videographer who helps entrepreneurs create and share their message online to make a bigger impact in the world. She teaches how to show up confidently and vulnerably, in alignment with their branding and values. In her best-selling book "Empowered You", Jennie helps readers activate their Best Self to live their most fulfilled life, as well as be present in the moment. Over the last 16 years, Jennie has run a successful business of empowering her clients to grow their audience, connect authentically and gain greater clarity of their goals and vision through their videos and photographs.

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Testimonials

We could not have been happier with their professionalism and style of photography. They had so much fun with us throughout the day. It felt like having a good friend taking pictures for us!

My guests at the wedding shared the same report of Jennie's work. The team did an terrific job of capturing each moment, but at the same time they were never in the way. I cannot thank them enough making sure our special day will live on forever!

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Kaveh S.

San Diego Wedding

We met Jennie and instantly knew she was "the one". The girl is just full of life, laughter, and creativeness! We hired GBI for both our rehearsal and wedding day ... and we're so happy we did! She did such an amazing job at shooting EVERYONE and EVERYTHING, but in such a clever way... she really knows her craft. I look at the pictures and feel like I am re-living our perfect day!

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Erica B.

Temecula, CA Wedding

Jennie is an amazing photographer. She makes you feel comfortable in front of the camera, ensures you're having a great time, and maintains a level of professionalism not commonly found. I recommend Jennie ...you'll be very happy with her work!

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Erin Farmer

San Diego, Celebration of Beauty session

I've used Jennie's services now for over 7 years, and love it! She's done our yearly family photos; not only does she find a way to make it a fun photo event for all of us (including 5 kids and a dog), but she helps to bring out our individual personalities.Not only was she the videographer and photographer for my father's Celebration of Life, she also created a beautiful memorial CD that I will cherish for the rest of my life. She's a one-stop-shop for video and photography needs, both personally and professionally! Thank you, Jennie!

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Dr. Karen Kramer

San Diego Unique Photo Adventure and Videography

Call 619-316-8425

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